At IIFL Securities, we value our customers and believe in empowering them to get self-help at their convenience. However, we are always available to support them whenever required. Our ASK-IIFL (Chatbot & Customer Care), developed & supported by Haptik’s Intelligent Virtual Assistant, helped us cater to a large number of queries in real-time. The Ask-IIFL IVA has significantly reduced our resolution time and is driving our customer support efforts from the front. We would like to thank Haptik for a good beginning, and look forward to working with them to further enhance customer experience.
– Dharmender Narang, EVP & Chief Customer Experience Officer, IIFL
IIFL Holdings Limited (formerly India Infoline Finance Limited), is an Indian diversified financial services company headquartered in Mumbai. IIFL serves over 4 million satisfied customers across various business segments and is continuously building on its strengths to deliver excellent service to its expanding customer base.
IIFL received a high volume of support queries from customers, and wanted a solution that would address in an efficient and cost-effective manner.
The key objectives of the IVA included:
Haptik built an IVA for IIFL which helped them: