Campaign Manager

Location: Mumbai, 1 Vacancy - Full-time

What we want to accomplish and why we need you?

Haptik is one of the world’s largest Conversational AI companies, having reached over 100 million devices, and processed over 2 billion conversations till date. Haptik has been at the forefront of the paradigm shift of interaction from clicks to conversations. We have built a robust set of technology and tools that can enable any kind of conversational application.

 

What will you do every day?

Haptik is on a lookout for Campaign manager rockstar, someone who understands B2B SaaS Marketing, As a Campaign Manager you will be driving all demand gen outbound efforts and contribute to building the sales funnel. 

 

Ok, you're sold, but what are we looking for in the perfect candidate?

  • Plan, strategize and execute email marketing campaigns in line with business accounts and target markets in the Northern America and Uk region. 
  • Responsible for driving events & webinar for brand Haptik
  • Email Copywriting and content review for outbound efforts
  • Ability to have a view on strategic/tactical decisions on campaign planning, customer segmentation and revenue goals to be achieved
  • Building key accounts database for effective outbound campaigns
  • Effectively collaborate with Sales development reps. on new requirements and campaigns
  • Report on the performance of campaigns and responses generated from email marketing and events at scale.

Requirements*

  • Experience in B2B SaaS company 
  • 2-4 years of experience in email marketing/ content writing  with proven record
  • Must have: Experience with B2B enterprise email marketing platforms – Mail Merge, Outreach and others
  • Experience of working on HubSpot
  • Good to have a working knowledge of HTML, JavaScript
  • Proven experience in professional copywriting and proofreading 

* Requirements is such a strong word. We don’t necessarily expect to find a candidate that has done everything listed, but you should be able to make a credible case that you’ve done most of it and are ready for the challenge of adding some new things to your resume.

Tell me more about Haptik

  • On a roll: Announced major strategic partnership in April 2019 with Jio in a $100 million deal.
  • Great team: You will be working with great leaders who have been listed in Business World 40 Under 40, Forbes 30 Under 30 and MIT 35 Under 35 Innovators.
  • Great culture: The freedom to think and innovate is something that defines the culture of Haptik. Every person is approachable. While we are working hard, it is also important to take breaks to not get too worked up.
  • Huge market: Disrupting a massive, growing AI market. The global market is projected to attain a valuation of $9 billion by the end of 2024.
  • Emerging technology: We are moving to an AI first world, and Haptik is one of the largest AI first companies globally, based out of India.
  • Great customers: Some of the most notable brands in the world - Oyo Rooms, Samsung, Tata Teleservices, Club Mahindra, KFC, Coca-Cola, to count a few.
  • Impact: A fun and exciting start-up culture that empowers its people to make a huge impact.

Working hard for things that we don't care about is stress, but working hard for something we love is called passion! At Haptik we passionately solve problems in order to be able to move faster and each Haptikan imbibes our key values of honesty, ownership, perseverance, communication, impact, curiosity, courage, agility and selflessness.

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